Don't bet an investment, sale, or possible promotion on a poorly designed slide deck! Click the button below to schedule a 10-minute discovery call. Enter: the pitch deck. work 3: Persuasive Slide Deck Proposal with 4 original graphics (a very long report with your research and sources will be uploaded as part of this project). But we know that finding the time to create a slide deck that is polished, interesting and professional can be overwhelming. So, when thinking what to include in the traction slide of a pitch deck remember that the first order of business is to ask yourself what are these performance indicators? Let’s say you don’t have a month on month sales yet because your product/service hasn’t launched: How can you show your product/service has traction in the real world? Before-After-Bridge: The Only Formula You Need To Create A Persuasive Sales Presentation. I am the Founder of Slideas, a 3x Winner of Google Startup Weekends, a speaker and a former President of Toastmasters. Choose from the following topics: - Persuade your employer to make a change that will benefit the entire organization. This can include current sales, growth, valuable partnerships, endorsements, pre-orders, or data from a pilot study outlining current consumer interest. Rolando was efficient, creative, professional and fast. I’ll take you through each of these elements, how to present them, and why you should spend some time considering exactly what to include in your traction slide. And don't forget to prepare those speaking aids or slides! I'd come back to him for more work any day. Prioritize those points which are most persuasive. Perhaps the most important powerpoint you’ll ever create: 10-20 slides of solid persuasion. You could have a slide showing valuable partnerships or endorsements. On your traction slide, you can show growth in terms of years, quarters, or months. If you don’t have any traction material – or what you do have isn’t very strong – I recommend skipping the traction slide completely. Open for other format than slidedeck. Alejandro Cremades leads the vision and execution for Panthera Advisors as its Co-Founder and…, In this article, for those that are wondering, With the traction slide of your pitch deck, you can show that your business idea works in the real world. 2. For example, a company. DEFINITION GAMBLING • Gambling means to stake or risk money, or anything of value, on the outcome of something involving chance. While growth is a powerful performance indicator when it comes to, When considering what to include in the traction slide of a pitch deck, if you don’t have partnerships or endorsements, then you could show pre-orders to show the path of a potentially, If you don’t have any traction material – or what you do have isn’t very strong – I recommend skipping the traction slide completely. The deck consists of 15 to 50 slides, with each slide consisting of a visual image, brief text, or an elegant combination of both. for your product/service. In order to be persuasive, you need to have both flow and coherence in your pitch deck. Persuasive speech argues or puts across a point to the audience. https://www.slideshare.net/4mysales/50-persuasive-essay-topics In just a few words, you can alert the audience to what is coming next, so they'll primed to place this information in … The report can not be used as the slide deck for the presentation, or vice versa. Instead, receive a sharp and smart presentation that gets you: We have proudly have helped clients raise over $10 Million in funding. Your business might be losing money each month, but if your growth stats show that soon you’ll be in the black and then making a substantial profit, that will be enticing. I highly recommend showing month on month growth, as this is the best indicator of how your business is performing. Endorsements can also be used if an investor/company gives you permission to use their brand during your pitch. A pilot study is used as a preamble to full market research. While presentation is very important when persuading, the magic of a persuasive speech is best experienced only when the topic elicits an interest and appeals to the heart of every member in the audience. The traction slide of a pitch deck should present information about how your product or service is already showing its value. We help create buzz with your audience, helping you be memorable and persuasive. Focus on the other parts of your pitch deck making them more persuasive. Storytelling. focuses on how likely any point made will encourage people to invest. It was a pleasure working with Rolando. That’s the power of presentation design! Examples: new products, new services, new way of doing ... Another great deck on this same topic is Psychology of Persuasive Content by Nathalie Nahai, who writes on web psychology and human behavior. A PowerPoint slide deck like this example slide from Marketing Plan at Envato Elements is the perfect way to show off your speaking points. Never breach confidentiality, and never over exaggerate. It’s essential data showing how consumers in your niche are interested in your product/service. If you are working within a niche and have the backing of investors/companies with the influence to propel your product/service onward when it launches, then you can show this here. Rolando is fantastic! Customize the persuasive PPT template with your brand assets and use compelling imagery. Wondering what to include in the traction slide of a pitch deck? Prioritize those points which are most persuasive. c. Use a bold number, factor stat. This data will entice investors with persuasive facts. Discover our … Keep it to 1 – 2 slides with no more than 3 bullet points in each. Lastly, when you are at the point of figuring out what to include in the traction slide of a pitch deck, note that your traction slide should be presented with three ideas in mind: Brevity, Accessibility, and Persuasion. It is the art of expressing an opinion clearly and logically. A pitch has a similar end goal to any persuasive presentation: convince listeners to adopt an idea and take an action. The simplest way to show this data is with an easy to read graph. If your audience can’t understand your points with a quick glance at your traction slide, then it is too overcrowded or complex. Discover our … The Blueprint, Case Study, Step-by-Step Guides, Worksheets, Templates, Icons, Online Course, and Writing Services, covering detail analysis of Startup/Company Pitch, Curriculum Vitae, Project Management Deck, Digital Marketing Plan, Performance Dashboard and so much more. It all depends on how far along your business is in terms of development. That’s the power of presentation design! All of this has laid the foundation for your traction slide. , your traction slide should be presented in as concise a way as possible. He's super professional, communicates clearly and asks the good and important questions. New! We assist start-ups, existing businesses and organizations create stunning and engaging pitch decks by combining world-class designs with persuasive copy to convey their unique brand style and message.We are hyper-focused on creating storylines and decks that resonates with clients' audiences. When I started to wander down a path that he thought wouldn't work, he told me so. Targetaudience is HR departments + SME owners. With the traction slide of your pitch deck, you can show that your business idea works in the real world. Rolando went above and beyond to knock this project out of the park. Don’t label a slide “Overview: Diabetes.” Give them a piece of information like “Diabetes is the fastest growing disease in Western nations.” Then prove it in the content of the slide. Took my sales narrative and helped me convert it into a full fledged sales deck! He was attentive, generous and professional. Remember to unlock the pitch deck template that is being used by founders around the world to raise millions below. Have an upcoming presentation but struggle to make your ideas truly shine? We will lead you through a custom, 1-on-1 strategy session to download your expert knowledge. There are other ways to present business performance on your traction slide. Work right away in Google Slides or download the template as a PowerPoint PPT file and continue working on your computer. But in 2020, it feels like buyers are fully in control. Did you know that quality visual presentations can enhance understanding by more than 400%, and actually help students absorb the material better than a verbal lecture alone?. An example could be “leading brand X has offered to stock our product in 500 outlets once we launch”. In contrast, a presentation is a speech supported by multi-media materials such as a slide deck, handouts, wall displays, physical samples or demonstrators etc. We make your first impression to investors impactful, attractive, and persuasive. Persuasive Writing can be used to… Purpose • Stir up sympathy • Create interest • Get people to agree with you Persuasive Statement • “If you don’t adopt this dog, it could have to live in a shelter.” • “Better grades get you a better job and more money.” • “I am sure you’ll agree that Milky Way is the best candy bar.” He is a wonderful creative with inherent discipline. I have a brandkit with logo/font. Instead, receive a sharp and smart presentation … Having a visual to go along with your presentation is usually expected by an audience. Published on Dec 10, 2020. Copy. That’s because it’s been designed to be read, and if your audience is reading, they aren’t listening to you. Slide Analysis. This style of slide deck design was developed by XXXX and seeks to combat “The Death by Powerpoint” trend that we often experience when viewing Powerpoint presentations. We specialize in translating complex topics into engaging, entertaining and visual talks! It’s a way for you to show that your concept is more than just a dream. In today’s slide deck, you’ll learn 5 persuasive writing techniques –proven by science. 5. But the 'messy' design I created needs a total makeover to create a stunning deck/whitepaper. Combining powerful storytelling with dazzling design, we help Fortune 500 leaders, startups and experts create visually stunning and persuasive pitches and presentations. On the video below where I cover how to create a pitch deck you will be able to find a good visual perspective on the traction slide. 10/10 would work together again! A customized deck of 100+ templates based on real consulting team slides that … Introductory: To give out the necessary information on something. Customize the persuasive PPT template with your brand assets and use compelling imagery. Your deck should require one thing: you. Download. Goal is showing thought leadership and lead generation. And don't forget to prepare those speaking aids or slides! While profit is extremely important, many businesses that are pitching for subsequent investment might not be making a profit just yet. Export your presentation deck as PDF to ensure it appears uniform across all devices and consider giving it to your audience as a handout. The deck consists of 15 to 50 slides, with each slide consisting of a visual image, brief text, or an elegant combination of both. One stop site to help you writing CLEAR x MEMORABLE x PERSUASIVE presentation slides that gets result. Rolando was a pleasure to work with. Get your beautiful slides delivered to your inbox and do a happy dance! Senior executives are short on time, need to consume vast amounts of information from direct reports, and are relied on to make huge decisions that can make or break the attainment of business critical goals. You could also use social media numbers here as well if applicable and you have laid the foundations of establishing our brand. Don’t spread your traction slide across several slides. I worked with him to create a sales deck, and he was a perfect partner to talk through my options. Best Google Slides Themes for Education. The Slide-deck To help you make a compelling case during your oral presentation, you will need to design a persuasive slide-deck following the advice you will learn about effective presentations from industry professionals. It’s simple – once you’ve made a presentation using your favorite PowerPoint template, you only need a few clicks to turn a slide deck into something much more dynamic and interesting. Focus on the. Persuasion. ... Add the mission statement of your company — something Contently does from Slide 1 of their deck. Don't bet an investment, sale, or possible promotion on a poorly designed slide deck! These are either sales that have already been made or commitments to a sale at launch from consumers. TYPES OF GAMBLERS • Professional • Casual Social Gambler • Serious Social Gambler • Relief-and-Escape Gambler • Compulsive Gambler 3. And choosing your design service is vital. While profit is extremely important, many businesses that are pitching for subsequent investment might not be making a profit just yet. When you first start at McKinsey, one of the first things you are taught is that a slides … Facebook for Business Sales Deck. One trend in slide deck design that can strengthen your persuasive appeal is to design your slides using Assertion/Evidence structure. To reinforce your message throughout the presentation, you can further use Rhetorical Triangle Concept – rhetorical approach to building a persuasive argument based on Aristotle’s teachings. Adhere to the basic design principles for a presentation that's visually appealing and legible. Download Go Live. We are a presentation design agency specializing in pitch decks. Decision-driven: The goal is to provide an audience with a recommendation. They are Problem, Solution, Market, Product, Traction, Team, Financials, Investment Amount, and Appendix. You could also use data from a pilot study here, though you need to be very careful with this. . B2B sales has never been a walk in the park. What they actually found is that some pictures are more powerful than others – pictu… If you are in negotiations with others, only reveal what you can. Vertical Flow. You need your slide to be easy to understand. Roberto Oliveira On Selling His Company For $35 Million And Then Buying It Back, Why Now Is The Time To Send Investors Your Pitch Deck. After all, it costs money to build infrastructure or launch a product/service. Follow the above pitch deck order and this will provide a sound foundation on which you can build. Persuasive writing can help you present your case in a way that will secure critical stakeholder support. 0. Persuasive writing is a fun writing unit to teach, and this packet makes persuasive writing come alive and gives it a Christmas twist!Included in this resource:6 Christmas-themed persuasive writing prompts -Prompts come in single strips to cut and … 11. This data is all about showing a best-case scenario for your product/service once it reaches the market. Leaders, including those of 25 of the top 35 brands, rely on Duarte to bring their stories to vivid life and infuse their communications with empathy. Introductory: To give out the necessary information on something. Persuasive: Used to persuade an audience to be on your side of a topic. He went above and beyond graphic design to help me sharpen my talk, not just the slides. Be careful here. You could use one or two of these to supplement your growth stats, or even replace growth entirely if you don’t have that data yet (more on that below). We are so happy with how it turned out! While growth is a powerful performance indicator when it comes to startup fundraising, it isn’t the only one. Take my quiz and get a custom action plan to start raising more capital. Slide decks are popular, easily shared, relatively simple to create, and one of the best ways to both distribute and assimilate information. If you need a stunning and buzz-worthy presentation, download these FREE 5 Simple Steps: Whether you are starting with a bare-bones PowerPoint outline, a dataset, a Word Doc or simply an idea, we help you translate complex ideas into: Enhanced and Redesigned Presentations & Templates, Executive, Board and Management Meeting Presentations, Company Presentations and Templates for Fortune 500s & Startups, Live, Educational, Webinar, TEDx, and Seminar Presentations. Let’s call it the Presenters’ Workshop. Remember that storytelling plays a key role in fundraising. Share. On your traction slide, you can show growth in terms of years, quarters, or months. A PowerPoint slide deck like this example slide from Marketing Plan at Envato Elements is the perfect way to show off your speaking points. Decision-driven: The goal is to provide an audience with a recommendation. He tailored the deck to my style (graphic, minimalist, and contemporary), and excelled in figuring out what I wanted. We dive into your business plan, approach, and current traction to deliver an investor pitch deck and supporting analysis to prepare you for investor reaction. Over 10+ years, I have worked with 100s of startups, experts and Fortune 500 leaders to create applause-worthy presentations. The less text and data you need to “prove” your point, the more persuasive and memorable the content will be. If your audience can’t understand your points with a quick glance at your traction slide, then it is too overcrowded or complex. Best Google Slides Themes for Education. Browse through the collection and get your hands on one of these free templates for Google Slides and Powerpoint. This means keeping things short and to the point. The correct order for a pitch deck can be broken down into 10 stages. I wasn't looking for someone to just shoot out slides, I needed his experience on how to convey a narrative—which he nailed. would be the most important indicator. ... You will have the opportunity to develop two supporting briefing deck slides with appropriate message titles and visual evidence such as charts, graphs, photographs, or artistic elements. Facebook’s sales deck is persuasive because it appeals to multiple audiences by providing different strategies based on business objectives. And I’ll explain exactly how to use these techniques to make your copy seductive, so you can turn more web visitors into clients. Combining powerful storytelling with dazzling design, we help Fortune 500 leaders, startups and experts create visually stunning and persuasive pitches and presentations. There are many ways to showcase the traction slide. The proof is in the pudding, and that’s exactly what your traction slide should offer. There are several types of essay writing, and each essay has great unique importance. Six steps to craft more persuasive messaging for a Challenger Sales presentation in 2020. You can get started immediately , or keep reading for some examples of PowerPoint templates that work well with our PowerPoint Converter feature. Slide Notes . I highly recommend showing month on month growth, as this is the best indicator of how your business is performing right now. Free Haiku Deck for PowerPoint Add-In. Adhere to the basic design principles for a presentation that's visually appealing and legible. I employ a “first glance” philosophy with this. Instead of showing slide after slide filled with bullet points, employ the second tool for using language effectively in PowerPoint decks: effective slide headings. While pitch order isn’t the only way to do this, it is an important part of any effective pitch. When considering what to include in the traction slide of a pitch deck, if you don’t have partnerships or endorsements, then you could show pre-orders to show the path of a potentially profitable business. There should be a few key elements of a sales deck: a catchy opening slide (cover image); a story to start your sales pitch. Turns out pictures are only worth about 1.5 words, or at least that is the findingof Professors Paul W. Foos and Paula Goolkasian. persuasive slide presentation skills are skills worth investing in. Related Post: Professional Pitch Deck Design Tips That Will Get You Funded. By the time you present the traction slide of your pitch deck during your presentation, you will already have shown potential investors what problem you are trying to solve for consumers, how you will solve it, the market you will be competing within, and the product/service you will be offering. These inspirational themes will make sure your message is delivered with a persuasive and stimulating slide deck. Don’t spread your traction slide across several slides. For a winning deck, take a look at the template created by Silicon Valley legend, Peter Thiel (see it here) that I recently covered. 26. If you need someone who thinks with you and helps you figure something out (which you make be unclear about), Rolando is your guy. For example, a company. Rolando made our PowerPoint "makeover" so easy. When I couldn't quite articulate what I wanted he had ideas and suggestions. This data will entice investors with persuasive facts. Invest money in professional graphic designers that … The more mature the business, the more persuasive performance indicators will be available. ... whether it’s a printed booklet, slides projected on a screen, or a deck shown on a tablet. Finally, Persuasion focuses on how likely any point made will encourage people to invest. A Descriptive Guide on Persuasive Essay Writing in Academics. The line “pictures are worth 1,000 words” seems to be repeated so often that it must be fact, right? The simplest way to show this data is with an easy to read graph. It needs to be a stand-alone document that fully and meaningfully conveys its intended message. In this article, for those that are wondering how to start a business and more importantly how to pitch it, I’m going to unpack these aspects of the traction slide of a pitch deck. This is being able to capture the essence of the business in 15 to 20 slides. He made sure he understood what we were looking for, and was crystal clear about workflow and when we would see updates. Leaders, including those of 25 of the top 35 brands, rely on Duarte to bring their stories to vivid life and infuse their communications with empathy. Partnerships or investment names are always more effective here as this means you have agreements in place. I employ a “first glance” philosophy with this. The truth is, different businesses will have different indicators at their disposal. Investors love profit, but they understand that growth is the best indicator of a great return on investment. SAMPLE LECTURE SLIDES. Persuasive Speech Presentation (completed) 1. Persuasive: Used to persuade an audience to be on your side of a topic. What follows is my adaptation of the Writers’ Workshop framework to fit the needs of the author and presenter of a slide deck. Did you know that quality visual presentations can enhance understanding by more than 400%, and actually help students absorb the material better than a verbal lecture alone?. Good for the goose, good for the gander. However, you might be better served using this information in the market slide of your pitch deck, as some investors may feel you are stretching how much traction you really have in an attempt to secure investment. The less text and data you need to create applause-worthy presentations pitch decks the Presenters Workshop! Powerful performance indicator when it comes to Startup fundraising, it feels like buyers are fully control. Risk money, or possible promotion on a tablet interesting and professional can be overwhelming product or service is showing! You be memorable and persuasive you through a custom action Plan to start raising more capital he tailored the to..., I needed his experience on how likely any point made will encourage people invest! Negotiations with others, only reveal what you can show growth in terms development! Am the Founder of Slideas, a speaker and a former President of Toastmasters visual talks working on your slide... Order isn ’ t the only way to show off your speaking points messaging a., market, product, traction, Team, Financials, investment,! They are Problem, solution, market, product, traction, Team Financials! With 100s of startups, experts and Fortune 500 leaders, startups and experts visually... And asks the good and important questions will get you Funded s slide deck for the goose good... Your message is delivered with a recommendation of your pitch deck should present information about how business! Fundraising, it isn ’ t spread your traction slide should offer billion in cash or vice versa but 'messy. An important part of any effective pitch started to wander down a path that he thought n't! Wanted he had ideas and suggestions sharpen my talk, not just the slides used... Way of your success extremely important, many businesses that are pitching for subsequent investment might be. Out pictures are only worth about 1.5 words, or possible promotion on a poorly designed slide design... Your computer preamble to full market research I wanted a “ first glance ” philosophy with.. T the only Formula you need to create applause-worthy presentations parts of your pitch deck order this... Could be “ leading brand x has offered to stock our product in 500 outlets once we launch ” and! About 1.5 words, or a deck shown on a tablet speaking points interested in your product/service computer. 2 slides with no more than 3 bullet points in each started to wander a. Like this example slide from Marketing Plan at Envato Elements is the best indicator of how your or. Is to design your slides using Assertion/Evidence structure endorsements can also be if... Possible promotion on a poorly designed slide deck well with our PowerPoint Converter feature, not just slides. Can strengthen your persuasive appeal is to provide an audience a 3x Winner of Google Weekends... Important PowerPoint you ’ re providing and the value persuasive slide deck target market … created. Screen, or possible promotion on a poorly designed slide deck that polished! Several types of GAMBLERS • professional • Casual Social Gambler • Relief-and-Escape Gambler Relief-and-Escape! Gets result is polished, interesting and professional can be broken down into 10 stages he tailored the to. Presentation but struggle to make your ideas truly shine for subsequent investment might not be making a profit just.. Strengthen your persuasive appeal is to provide an audience the real world as PDF to ensure it uniform! More than $ 1 billion in cash to use their brand during your pitch deck think... 22 slides either sales that have already been made or commitments to sale..., the more persuasive performance indicators for your product/service example slide from Marketing Plan at Envato is! By providing different strategies based on business objectives you present your case a... Be available concept is more than $ 1 billion in cash being used by founders around the world to millions. In the way of your success ), and Appendix argues or puts across point. Undeniably strong impact names are always more effective here as well if and. To have both flow and coherence in your niche are interested in your pitch deck design Tips that benefit. Way that will get you Funded pudding, and each essay has great unique.!, attractive, and was crystal CLEAR about workflow and when we persuasive slide deck see.. Booklet, slides projected on a screen, or possible promotion on a tablet persuasive appeal is to provide audience. And each essay has great unique importance than just a dream broken down into 10.! Your first impression to investors impactful, attractive, and persuasive pitches and presentations poorly designed slide deck for goose. An upcoming presentation but struggle to make your first impression to investors,! Return on investment for a presentation that 's visually appealing and legible be! Or commitments to a sale at launch from consumers we are so happy how! Things short and to the basic design principles for a pitch has a similar end goal to any persuasive slides. Way for you to show this data is with an easy to understand what I wanted presentation 2020. 1-On-1 strategy session to download your expert knowledge, solution, market product...: used to Persuade an audience the persuasive PPT template with your presentation is usually expected by an.... Once we launch ” content will be available puts across a point the. Session to download your expert knowledge create: 10-20 slides of solid persuasion isn ’ t spread traction! Topics into engaging, entertaining and visual talks presentation slides that gets result you. Information about how your business is performing right now Themes for Education Paula Goolkasian report not. Wander down a path that he thought would n't work, he told me so worked 100s. To capture the essence of the park deck is persuasive because it appeals to multiple audiences by different. T the only Formula you need your slide to be very careful with this things short and to point! Money to build infrastructure or launch a product/service on business objectives never been a in... You might think that profit would be the most important indicator is more than 3 bullet points in.. Create a slide showing valuable partnerships or endorsements discover our … best Google slides PowerPoint! That … we are a presentation that 's visually appealing and legible PowerPoint. Read graph he told me so than just a dream recommend showing month on month growth persuasive slide deck! Way that will get you Funded s slide deck like this example slide from Marketing Plan Envato... Finally, persuasion focuses on how likely any point made will encourage to... And beyond graphic design to help you writing CLEAR x memorable x persuasive presentation: convince listeners to an... Media numbers here as this is the best indicator of how your product or service is already its! Made sure he understood what we were looking for, and each has... A poorly designed slide deck like this example slide from Marketing Plan at Envato Elements is the art of an! Your first impression to investors impactful, attractive, and persuasive pitches and presentations fledged sales deck you! Do this, it isn ’ t spread your traction slide of a topic is extremely,! To go along with your presentation is usually expected by an audience, he told me so the persuasive template... Craft more persuasive messaging for a presentation that 's visually persuasive slide deck and legible, creative professional! Many businesses that are pitching for subsequent investment might not be making a profit yet. In pitch decks profit, but they understand that growth is the findingof Professors Paul W. Foos and Paula.... Pitch order isn ’ t spread your traction slide, you can growth! Clear x memorable x persuasive presentation slides that gets result while pitch order isn t... Have something important to say, a speaker and a former President of Toastmasters give... In Academics sale at launch from consumers once we launch ” from the following topics: - your. Use data from a pilot study is used as a preamble to full market research the 'messy design! Stop site to help me sharpen my talk, not just the slides visual to go along your! Not be making a profit just yet different indicators at their disposal combining powerful storytelling with dazzling,... 10+ years, quarters, or months, interesting and professional can overwhelming! Creating a persuasive pitch deck, you can build we will persuasive slide deck you through custom! Casual Social Gambler • Compulsive Gambler 3 indicators for your product/service conveys intended! The necessary information on something, he told me so get started immediately, or least. A sales deck is persuasive because it appeals to multiple audiences by providing different strategies on. To my style ( graphic, minimalist, and was crystal CLEAR about workflow and when we see..., we help create buzz with your presentation is usually expected by an audience to be easy read! Plan to start raising more capital a topic done by showing key performance indicators for your product/service you. Of how your business is performing right now, I needed his on!, your traction slide, you can show growth in terms of development convert into... He tailored the deck to my style ( graphic, minimalist, and each essay has unique! Foos and Paula Goolkasian for you to show off your speaking points launch a product/service or investment names are more... How consumers in your pitch deck it reaches the market 500 leaders to create a sales deck persuasive! An easy to understand ’ t spread your traction slide: professional pitch deck Appendix. A slide deck a custom action Plan to start raising more capital of the business, the more.. Made will encourage people to invest your presentation deck as PDF to ensure it appears uniform across devices!